Az. Agricola Orti Veneti di Bolla Roberto

Roberto Bolla's farm in Cologna Veneta has taken on the profile of a comprehensive horticultural enterprise, oriented towards large-scale distribution but careful to maintain product traceability. Within a seasonal cycle that ranges from fresh to preserved vegetables, a single protected denomination marks the quality benchmark: Radicchio di Verona IGP, recognizable by its compact, dark red heart. Around this crop revolves a broader range of productions — from asparagus to traditional varieties — describing a constantly expanding company rather than one specialized in a single area. It is precisely this structure that gives meaning to the presence of the IGP: the radicchio acts as a certified anchor in an otherwise fluid catalog, guaranteeing origin and method within an offering that follows the seasons. The producer links his standard to it, making the denomination the fixed point of an evolving portfolio of fresh products.

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